Spectrum Search are a new breed of recruitment company at the bleeding edge of technology and the world of Web3. With standards in this space high, Spectrum needed a brand identity that resonated with their audience and a website to reflect this.
Gaining an understanding of the Web3 space was a key part of this project. Our research told us that we needed a unique, slick and immersive identity to fit in, and that we needed to adapt their tone of voice and terminology to relate. Once we had a premium identity, we worked closely with the team to map out, design and build a new website.
Post launch, client and candidate feedback has been excellent. The new site has seen an increase in traffic and has already been a catalyst for a surge in new business.
Unearthed has done an exceptional job at transforming our identity! It’s made a huge difference.