Fulfilled
Breaking convention for a recruitment agency that finds Ecom pros and helps avoid commission woes.
Fulfilled Talent is a leading talent acquisition and workforce solutions firm dedicated to connecting businesses with the best and brightest professionals in Ecom. With a focus on sourcing, hiring, and qualifying top-tier Ecom talent, Fulfilled Talent ensures that companies have access to the skills and expertise needed to drive innovation and achieve strategic objectives. Their comprehensive approach to talent management includes personalised recruitment strategies, candidate vetting, and a deep understanding of industry trends, cultural matches and the ever changing landscape of recruitment.
The Brief
Our goal was to build a recruitment brand that reflected a modern, no fluff approach to the notoriously sterile recruitment industry. We developed a friendly, bold and minimalist visual identity that resonates with Fulfilled’s target audience and crafted consistent, compelling messaging that communicates their value propositions and brand personality. Their user-friendly, website supported client and user experience, while their content strategy focused on creating valuable, relevant content that engages Fulfilled’s audience and drives website traffic. To support online visibility, we Implemented SEO best practices and optimised Fulfilled’s website to improve search engine rankings and organic traffic while also developing a targeted LinkedIn outreach campaign to connect with potential clients and industry influencers.
Scope
- Brand Identity
- Brand Positioning & Messaging
- Website Design
- Website Development
- UX Design
Our Approach
Through crystal clear positioning and visual identity, Fulfilled Talent has strengthened its market presence and enhanced brand perception.
The new website design and content strategy have significantly improved user engagement and experience while clear and compelling messaging, coupled with a distinct tone of voice, unified their communications, making their value propositions more impactful. The comprehensive SEO strategy has led to improved visibility and reach while the LinkedIn outreach campaign expanded their professional network and opened up new business opportunities.They continue to source, hire and place incredible candidates into incredible roles in the Ecom space.
The Activation
"Unearthed helped us to carve out a really strong position in the market – from our proposition right through to our brand identity. Top class."
Luke Plane, Co-Founder at Fulfilled
The only thing standing between being an option and becoming the obvious choice is your brand positioning.
